BARCELONA MARKETING MEETING & MARKETING LEADERS AWARDS 2016

Date: 30th June 2016.
Time: 17:45-23:00h.
Location: L’Auditori.
Presents: Marc Giró.

  Time   Topic   Speakers  
  17:00   Accreditation      
  17:45   Welcome   Lluís Torra
Club Marketing Barcelona President
 
  18:00   Marketing and Creativity   José María Roca de Viñals
Executive Creative Director at DDB

Jordi Urbea
Managing Director at OgilvyOne Barcelona

Eva Santos
Executive Creative Director at Proximity Spain

Presented by:
Ildefonso García de la Serena
Socio GRM
 
  18:40   ImaginBank case: The first mobile banking   Xavier Mas
Marketing Director at CaixaBank
 
  18:55   The Digital Transformation in Marketing Departments   Valentín Hernández
Customer Transformation Lead SAP
 
  19:10   Marketing and Technology   Juan Luis Polo
Founder & CEO Territorio Creativo
 
  19:35   Why did Floquet de Neu succed? From Obnosis to reality   Fernando Botella
Think&Action CEO

Ramón Fauria
Infotainer
 
  20:00   Awards
MARKETING LEADER AWARDS
With Lluís Bassat
  Effectiveness Award
Innovation Award
Future Award
Professional of the Year Award
Company of the Year Award
Barcelona Marketing Special Award
 
      World Marketing Meeting Closing Ceremony
Lluís Torra, Club Marketing Barcelona President
Lluís Bassat, Jury President of the Marketing Leaders Awards
Hon. Mrs. Neus Munté, Minister of the Presidency of the Generalitat of Catalonia